How to pronounce GJÖRA, and what it means
GJÖRA is the name of an IKEA bed. Here is how Swedes say it, and what the name means.
Place name
GJÖRA
YUR-ah
- Product
- Bed
- Shares its name with
- Gjøra, a village in Sunndal, Møre og Romsdal, Norway (IKEA spells it with the Swedish ö).
How to say GJÖRA
Say YUR-ah, stressing the syllable in capitals. The Listen button reads it with your device's Swedish voice. GJÖRA is not a Swedish place, so locals say it the Norwegian way; the respelling gives the Swedish reading.
The sounds to watch in GJÖRA:
- The g in an initial gj is silent: the word starts with an English y sound.
- Ö is like the vowel in fur or bird (without the r), said with rounded lips.
Our guide to Swedish pronunciation explains these sounds in more detail, and the Swedish keyboard lets you type å, ä and ö.
Why it is called GJÖRA
Many IKEA products are named after real places in Sweden, Norway, Denmark and Finland. Sofas and armchairs typically get Swedish place names, beds Norwegian ones and rugs Danish ones.
Sources
Lingolib is not affiliated with IKEA. IKEA and product names are trademarks of Inter IKEA Systems B.V.