How to pronounce KURA, and what it means

KURA is the name of an IKEA reversible bed. Here is how Swedes say it, and what the name means.
Swedish word
KURA
KEW-rah
Product
Reversible bed
Meaning
"To cuddle up" or "to huddle".

How to say KURA

Say KEW-rah, stressing the syllable in capitals. The Listen button reads it with your device's Swedish voice.

The sounds to watch in KURA:

  • U is not English u: long, it is like "ew" with very rounded lips; short, a quick, rounded sound.

Our guide to Swedish pronunciation explains these sounds in more detail, and the Swedish keyboard lets you type å, ä and ö.

Why it is called KURA

Many IKEA names are ordinary Swedish words, often ones that hint at what the product does or how it feels. IKEA's rule is that a name must be a real word.

Want to know more Swedish words like this one? Look them up in our free Swedish dictionary.

Sources

Lingolib is not affiliated with IKEA. IKEA and product names are trademarks of Inter IKEA Systems B.V.